B2C Market Research

Metron has been conducting market research in B2C sectors for almost 30 years:

● basic surveys to understand consumers characteristics, needs, attitudes, motivations and behaviours

● awareness and image analysis of products, brands, companies

● market segmentation analysis

● customer satisfaction surveys

● concept test

● product test

● packaging test

● pre and post advertising test

● etc.

If you would like more information on this topic or would like to ask for a quote, please contact us.